Last weekend I participated in a breast cancer walk-a-thon. What I appreciated so much about this particular walk-a-thon was the choice of charities to which we could contribute. For years I’ve been asked to support breast cancer walks, and I always ask what organization the money is going to. Often it’s an organization that supports animal experimentation, and I choose not to donate to these, not only because I have ethical concerns about such research, but also because I don’t think it’s the best way to confront the epidemic of breast cancer. I would rather see money go towards prevention, ethical human studies, and direct help to breast cancer patients.

When I walked last weekend, I chose to have my sponsor dollars go directly to financial help (in the form of gas cards and such) to poor women in my state with breast cancer. I was delighted to be able to help in this way.

Most of us want to help others, and we are eager to join causes, especially when it’s easy to do so. If we can buy one product that contributes a portion of profits to a cause like breast cancer, many of us are inclined to choose such a product. But is this always the MOGO choice?

Here’s a sobering blog post to consider that discusses the carcinogenicity of cosmetics whose parent companies promise a portion of profits from sales for breast cancer, a disease their products may actually contribute to. Take a look and consider researching this important question (and its validity) for yourself.

When giving, as with everything else, it’s so important to make our help as aligned with our values as possible. In this way, we truly reap the joy that comes in service and ensure that we contribute as meaningfully and fully as possible.

~ Zoe Weil
Author of Most Good, Least Harm, The Power and Promise of Humane Education and Above All, Be Kind

Image courtesy of dbkfrog (Doug) via Creative Commons.

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Filed under: community service, consumerism, critical thinking, MOGO (Most Good), values | Tagged: accurate information, breast cancer, cause-related marketing, causes, community service, consumerism, critical thinking, ethical consumerism, MOGO choices, multinational corporations, values | 1 Comment »