Changing Behavior in 1.5 Minutes

Check out this commercial:

Yes, this is an advertisement. Readers of my blog know the power of advertising. At the Institute for Humane Education we offer free activities for educators to download, and some of these activities focus specifically on learning to analyze ads. Ads are powerful. Even the best critical thinkers often become strangely brainwashed by the messages they receive through commercials.

So what if ads – those extraordinary, brief agents of what some might call manipulation, others mind control, others just “influence” — were deployed for the good? What change could come from them?

You may actually cry during this 1.5 minute ad. You might actually change a simple behavior, or someone you know might. Pass it on.

Zoe Weil, President Institute for Humane Education
Author of Most Good, Least Harm

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Enter to Win an IHE Course & Help Create a Better World

I’m not in the habit of using our blog as a venue for fundraising, but this is annual appeal time at the Institute for Humane Education (IHE), and IHE is offering 5 vouchers for its popular month-long online courses in 2011.

Anyone donating $20 or more before December 11 will be automatically entered to win one of the vouchers.

People consistently describe these courses as life-changing, whether they are individuals taking A Better World, A Meaningful Life, teachers taking Teaching for a Positive Future, or parents taking Raising a Humane Child.

Here’s the 2011 schedule for our online courses. I hope you’ll want to help IHE and enter to win a free course!

2011 Online Course Schedule:

A Better World, A Meaningful Life
Jan. 3-28
Sept. 12-Oct. 7
Put your vision for a better world & a more joyful, examined life into practice.

Teaching for a Positive Future:
Feb. 7-March 4
July 11-Aug. 5
Oct. 17-Nov. 11
Inspire your students to become leaders & changemakers for a healthy, peaceful, sustainable world for all.

Raising a Humane Child:
April 4-29
Learn the strategies & skills you need to parent more mindfully and intentionally & help your child be a joyful, caring citizen in a humane world.

Please help IHE create a more humane, peaceful and sustainable world. DONATE NOW.

Thanks for your support,

Zoe Weil, President
Institute for Humane Education

Fun With Pronouns: Bringing “Aha” to Humane Education

Once a year at the Institute for Humane Education, our M.Ed. and Humane Education Certificate Program students come for a week to our beautiful facility in coastal Maine for the residency component of their otherwise distance-learning program. During residency week, the students each do a 15 minute presentation on a humane education topic of their choice. Two weeks ago, Chrissy Bevens brought the concept of language, and specifically, the pronouns we choose, to our attention in a way that was both funny and educational.

Chrissy began by exploring sexist language — that is, the use of words, such as the pronoun “he,” to describe the gender of an undetermined human. Then she entertained us with a Mad Libs story that called upon us, her audience, to fill in a variety of words. In the context of her lesson, the most important word was naming an animal, and we chose “anteater.” At the end of the Mad Libs, the story unfolded (humorous as is always the case with Mad Libs), and nothing seemed amiss.

But then Chrissy asked us to change “anteater” to “humane educator,” and suddenly the story read very wrong because the humane educator was referred to as “it” in the beginning of a new sentence. When the story was about an anteater the word “it”didn’t seem wrong to most, even though anteaters are comprised of males and females and certainly are not things, but rather beings.

For years I’ve talked about sexist and speciesist language and have written in the margins of students’ papers when such language has been used — raising the questions that Chrissy raised — but without the “Aha” moment her excellent, fun, and amusing approach elicited.

Learning this way – through “Aha” moments and humor – sticks. I’ll be using Chrissy’s activity in the future.

~ Zoe

Image courtesy of di_the_huntress via Creative Commons.


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The Gist of You: Developing Your Own Tagline

Last month, our M.Ed. and Humane Education Certificate Program students gathered at the Institute for Humane Education for their residency training – five days in which we all came together to learn in person in an otherwise distance-learning format. Twenty-three humane educators from all over the United States, and one from Germany, shared brilliant ideas, great wisdom, and heartfelt emotions about the challenges we face. During the week every student offered the group a fifteen minute presentation on some topic in humane education. All of our toolboxes are now full of new activities which we can use with a range of groups. (Visit our Humane Education Activities section, where these, and other activities, are/will be available for free download.)

One student, Charley Korns, introduced us to the concept of taglines by testing our tagline knowledge (a fun and enlightening activity in and of itself), and then led us into an activity in which we wrote our own taglines. Can “The Gist of You” (not to be confused with the equally compelling “gift of you”) be put into words that represent your vision, your mission, your self such that your personal tagline works as a guiding meme for your life? Try it! Then live it.

~ Zoe

Image courtesy of anand16bk.

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